Robert R. Updegraff

One of the best books on marketing ever written. The message is very simple and powerful at the same time.

While listening to another episode of Entrepreneurs on Fire, I learned about a book called Obvious Adams: The Story of a Successful Businessman*. It is a story of a successful businessman written by Robert R. Updegraff. During the podcast, they indicated that this was a very good book on marketing and that everyone should read it, so naturally I did. READ MORE