Helen Dalrymple
Author of Advertising in America: The First Two Hundred Years
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Advertising in America : the first 200 years by Charles A. Goodrum
An informed illustrated history of American advertising. "[A]dvertisers know too much about us for our own good." [7] Irony is the theme of this insightful work.
A fascinating sumptuous look at American advertisements of the last 200 years. Profusely illustrated, includes histories of ad campaigns, major products and companies, and the changes in advertising through changing American history and cultures.
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