Folio creator circle?

I'm perusing the new summer magazine and there is an ad about a 'Folio creator circle', which is like an inner group of social media creators that would receive insider info of newer Folio releases and such.

It lists an ip address (within the UK site) but upon typing it I get a 404 error code.

Has anyone here been able to check what it is?

I found this with an internet search: https://www.foliosociety.com/uk/folio-creator-circle

Highlights from the link in >2 Cat_of_Ulthar:

Folio Creator Circle - a lively bunch of book lovers who love nothing more than to shout about great stories - especially when they come in particularly lovely packages.

Who Can Join? Influencers, Bookstagrammers, BookTokers and content creators who have an engaged audience of at least 5000 followers on one social media account (Instagram, TikTok or YouTube).

Outbound marketing finds resolution in outsourced marketing! :)

Oh and I see a countdown timer at the top of the FS webpage:
Moby-Dick Limited Edition launching soon | 07h: 29m: 45s

Such a program seems like a natural fit for Folio Society given their marketing trend. I am often surprised that when I look up a FS book of interest on YouTube, nothing at all comes up unless it is a more recent title that got a short video on the official FS channel.

influencers

>5 Macumbeira: Quite the dirty word.

It was meant as an insult…

>7 Macumbeira: I believe we are in agreement.