The Intelligent Asset Allocator: How to Build Your Portfolio to Maximize Returns and Minimize Risk
by William J. Bernstein
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Description
The Intelligent Asset Allocator has helped thousands of people like you build wealth through carefully diversified portfolios. Now, with global markets in constant flux, balancing risk and reward is more critical than ever. Self-taught investor William Bernstein offers no gimmicks, inside secrets, or magic solutions-just the facts about investing and calm, smart advice on how to build and manage a portfolio designed for the long run. This is all you need, despite claims of the advisors and show more pundits looking to profit from your hard-earned money. This easy-to-understand guide provides everything you need, including: - The basics of finance-historical, psychological, and institutional. - Time-tested strategies for improving the risk and reward ratio. - Ways to sharpen your focus to improve portfolio management Bernstein walks you through the fundamentals of important topics like multiple-asset portfolios, optimal asset allocations, market efficiency, and strategy implementation. No one knows the future of markets. Your forecast is as good as that of the last financial pundit you saw on TV. Trust your instincts, trust your research, and trust the proven-effect approach of The Intelligent Asset Allocator, and your portfolio will deliver returns through the blue skies and storms of financial markets. show lessTags
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Member Reviews
Bernstein offers a somewhat disorganized explanation, defense and prescription for the "asset allocation model" for low-risk investing. I am moved to develop a rebuttal to the model. The mathematical theory seems rigorous enough: diversified investments can be structured to minimize (not eliminate) risk as defined by variance over time. However, the definition of risk is ambiguous and possible non-actionable. It is not apparent to me that there is any rigorous defense of a particular asset allocation mix for a particular investor with a particular so-called "tolerance for risk." I believe it may be possible to show that this asset allocation model is an arbitrary, simply conventional "cover your ass" posture for investment advisors who show more can't articulate a better system of investment advice. show less
Very helpful explanation of how to determine your asset allocation. Good argument for importance of regular rebalancing, avoiding small-cap growth stocks, having some bonds (esp short-term), and good expense ratio targets.
A bit more information than what non-professionals really need, but very accessible. The core idea if diversification is well explained.
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Author Information

14 Works 2,829 Members
William J. Bernstein is a neurologist, financial theorist, and historian whose books include A Splendid Exchange, Masters of the Word, The Birth of Plenty, and The Four Pillars of Investing. He is the cofounder of the investment management firm Efficient Frontier Advisors and has written for national publications including the Wall Street Journal show more and Money magazine. He was the winner of the 2017 James R. Vertin Award from CFA Institute. He lives in Oregon. show less
Common Knowledge
- Original publication date
- 2000-09-22
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- Members
- 319
- Popularity
- 99,512
- Reviews
- 3
- Rating
- (4.01)
- Languages
- English, German
- Media
- Paper, Audiobook, Ebook
- ISBNs
- 11
- UPCs
- 1
- ASINs
- 1























































