Soft Power: The Means To Success In World Politics
by Joseph S. Nye Jr.
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Description
Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently--and often incorrectly--by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. Whereas hard power--the ability to coerce--grows out of a country's military or economic might, soft power arises from the attractiveness of a country's culture, political ideals, and policies. Hard power remains crucial in a world of show more states trying to guard their independence and of non-state groups willing to turn to violence. It forms the core of the Bush administration's new national security strategy. But according to Nye, the neo-conservatives who advise the president are making a major miscalculation: They focus too heavily on using America's military power to force other nations to do our will, and they pay too little heed to our soft power. It is soft power that will help prevent terrorists from recruiting supporters from among the moderate majority. And it is soft power that will help us deal with critical global issues that require multilateral cooperation among states. That is why it is so essential that America better understands and applies our soft power. This book is our guide. show lessTags
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Member Reviews
An interesting idea, but it seemed to be - dumbed down? - reduced in complexity for the general audience. Some ideas seem understated, and some almost ignored, and others are repeated endlessly. I had to check to make sure I hadn't accidentally put my bookmark in the wrong place.
I hear now that the author's other books offer a more thorough and nuanced consideration of the idea of soft power, and I may soon turn to those.
I hear now that the author's other books offer a more thorough and nuanced consideration of the idea of soft power, and I may soon turn to those.
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Author Information
Common Knowledge
- Canonical title
- Soft Power: The Means To Success In World Politics
- Original publication date
- 2004 (1st edition, New York, Public Affairs) (1st edition, New York, Public Affairs)
- Important places
- USA
Classifications
- Genres
- Politics and Government, Nonfiction, General Nonfiction, Philosophy
- DDC/MDS
- 327.73 — Society, government, & culture Political science International Relations: Spies North America United States
- LCC
- JZ1480 .N94 — Political Science International relations International relations Scope of international relations. Political theory. Scope of international relations with regard to
- BISAC
Statistics
- Members
- 293
- Popularity
- 109,500
- Reviews
- 1
- Rating
- (3.44)
- Languages
- English, Italian, Polish
- Media
- Paper, Ebook
- ISBNs
- 5
- ASINs
- 5




























































