This is one of the best novels I have read in recent times. Like many of the other reviewers, I was wary of the fact that the book is written entirely as a series of inter-company e-mails. However, Beaumont pulls it off fantastically.

The key element to the humor is the duplicitous nature of the main characters. In the personal e-mails to each other, we see what they really think, and in the business e-mails, and to contrast, the business e-mails are all brown-nosing and have the forced quality of many official e-mails.
There also several running jokes, such as the agency president's e-mails getting diverted to the Finnish office, and the many amorous liaisons among the underlings.

What I found surprising that Beaumont was able to flesh out the characters so well. Every one of the characters has a unique voice and as the book progressed, I found myself cheering when something bad happened to Simon, the conniving creative director.

I whole-heartedly recommend this book to all. ( )

This story is told entirely in emails flying around an advertising agency in London. It's hilarious. I've worked in offices with electronic mail since before the Internet and have often thought there was a story there. Beaumont does a great job. ( )

Very very funny, read it in one straight 3 hour session. Now looking for the sequel! ( )

Jodi's recommendation. Light, entertaining and very, very funny. ( )

The story of an advertising agency's bid for the Coca Cola account, told entirely in e-mails. Much back-stabbing, boozing and bad behaviour - very funny.

It was only when I finished that I noticed the amusing computer icons on the cover (e.g. the career icon shows a toilet). ( )