Conscious Capitalism: Liberating the Heroic Spirit of Business

by John Mackey, Rajendra Sisodia (Author)

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As seen on Oprah's Super Soul Sunday A New York Times and Wall Street Journal Bestseller In this book, Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue for the inherent good of both business and capitalism. Featuring some of today's best-known companies, they illustrate how these two forces can-and do-work most powerfully to create value for all stakeholders: including customers, employees, suppliers, investors, society, and show more the environment. These "Conscious Capitalism" companies include Whole Foods Market, Southwest Airlines, Costco, Google, Patagonia, The Container Store, UPS, and dozens of others. We know them; we buy their products or use their services. Now it's time to better understand how these organizations use four specific tenets-higher purpose, stakeholder integration, conscious leadership, and conscious culture and management-to build strong businesses and help advance capitalism further toward realizing its highest potential. As leaders of the Conscious Capitalism movement, Mackey and Sisodia argue that aspiring leaders and business builders need to continue on this path of transformation-for the good of both business and society as a whole. At once a bold defense and reimagining of capitalism and a blueprint for a new system for doing business grounded in a more evolved ethical consciousness, this book provides a new lens for individuals and companies looking to build a more cooperative, humane, and positive future. show less

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2 reviews
Mackay's intent is to reconcile the two extremes of pure profit maximization at one end and the abandonment of the profit motive at the other. The result is a meaningful structure for achieving mutual financial success across the stakeholder groups necessary to any business. I gained from the perspective and also found this book to be well written. It has the right mix of principles, cases, and studies, including plenty (but not too much) based on Mackay's experience with Whole Foods.

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[This book] will leave Milton Friedman, scourge of the corporate social-responsibility crowd, spinning in his grave. But even the most determined profit-maximizers may find ideas here that challenge deeply held beliefs. . . . [Co-authors John MAckey and Raj Sisodia] argue that the mathematical framework of free-market economics--developed by neoclassical economists in the 20th show more century--fundamentally mischaracterizes the true character of capitalism . . . [which is to have] a clear purpose, beyond just making money. show less
Alan Murray, Wall Street Journal
Jan 17, 2013
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6+ Works 489 Members
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4+ Works 405 Members

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George, Bill (Foreword)

Classifications

Genres
Business, Nonfiction, Economics, General Nonfiction, Philosophy
DDC/MDS
174.4Philosophy & psychologyEthicsOccupational ethicsMerchants - Business men - Business virtues and vices
LCC
HD60 .M28Social sciencesIndustries. Land use. LaborIndustries. Land use. LaborSocial responsibility of business
BISAC

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Members
371
Popularity
83,970
Reviews
1
Rating
(3.88)
Languages
Chinese, English, Portuguese, Spanish
Media
Paper, Audiobook, Ebook
ISBNs
11
ASINs
6