The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
by Allan Dib
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Description
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided show more up into nine squares. With it you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth. show lessTags
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If you've read bits and pieces of direct response marketing principles but don't have a good way to organize those ideas, this is the book for you. It takes you step by step through applying direct response principles. It is written in a clear, easy to understand style and I found it quite helpful to structure more thinking on marketing.
Over a month ago, I was contacted to review a book. I am glad I did. I think that The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd is a must have book for small business owners. Allan Dib has managed to bring together key marketing advice that seemed to be scattered across the countless books I had already read. Read more
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