The Second Coming of Steve Jobs

by Alan Deutschman

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From the acclaimed Vanity Fair and GQ journalist–an unprecedented, in-depth portrait of the man whose return to Apple precipitated one of the biggest turnarounds in business history. With a new epilogue on Apple’s future survival in today’s roller-coaster economy, here is the revealing biography that blew away the critics and stirred controversy within industry and media circles around the country.

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3 reviews
A portrayal of a determined, successful entrepreneur apparently as insecure and asshole-ish as he is genius. This focuses on his resurgence from found NeXT, the failed computer platform development company that specialized in computers for higher-education and business markets, to a fire sale purchase of the computer graphics division of Lucasfilm, which was spun off independently as Pixar. Pixar produced the first computer-animated feature film, Toy Story (1995), and became a leading animation studio, producing dozens of commercially successful and critically acclaimed films. At the same time, and while stepping over key employees and his baby mama, he also triumphantly returned to Apple.
A gossipy collection of loosely connected stories about Steve Jobs. Clearly a journalist's book, it proceeds in paragraph fits and keeps restating its premises.
Digressive nonetheless it is about my hero. I enjoyed it. #first read on March 13 2010

/*** read this book for the third time. Narration was journalistic at times( as if it is an excerpt from a newspaper) but the research is good.
***/

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11+ Works 588 Members
Alan Deutschman is a contributing editor at Vanity Fair. For the past twelve years, he has covered business and technology. He was Fortune's Silicon Valley correspondent for seven years, a senior writer at GQ, and a contributing editor at New York magazine. His articles have appeared in The New York Times Magazine, Wired, Premiere, Worth, and Fast show more Company. He lives in San Francisco. (Bowker Author Biography) show less

Common Knowledge

People/Characters
Steve Jobs

Classifications

Genres
Nonfiction, Business, Biography & Memoir, Technology, General Nonfiction
DDC/MDS
338.76100416092Society, Government, and CultureEconomicsProductionBusiness EnterprisesBy IndustryService
LCC
HD9696.2 .A454 .D48Social sciencesIndustries. Land use. LaborIndustries. Land use. LaborSpecial industries and tradesMechanical industries
BISAC

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263
Popularity
122,641
Reviews
3
Rating
½ (3.46)
Languages
English, German, Italian
Media
Paper, Audiobook, Ebook
ISBNs
10
ASINs
3