Leslie de Chernatony (1)
Author of Creating Powerful Brands, Third Edition
For other authors named Leslie de Chernatony, see the disambiguation page.
About the Author
Leslie de Chernatony is Professor of Brand Marketing at Universita della Svizzera italiana, Lugano, Switzerland and Aston Business School, UK. He is also Managing Partner of Brands Box Marketing and Research Consultancy.
Works by Leslie de Chernatony
Tagged
Common Knowledge
- Gender
- male
Members
Statistics
- Works
- 3
- Members
- 57
- Popularity
- #287,973
- Rating
- 3.0
- ISBNs
- 24