Go Woke, Go Broke: The Inside Story of the Radicalization of Corporate America
by Charles Gasparino
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Description
"Intimidated by activists on the left, virtually every major corporation in America has embraced woke politics. For years, these businesses could get away with progressive virtual signaling without worrying about alienating customers. But things have changed. As high-profile backlashes at companies like Anheuser-Busch, Disney, and Target show us, customers are fighting back. Companies who cave to the demands of left-wing social justice activists are being punished like never before. In Go show more Woke, Go Broke, New York Times bestselling author and veteran Fox Business financial journalist Charles Gasparino takes readers inside these disastrous corporate backlashes. A respected financial reporter who has covered finance for more than 30 years, Gasparino is deeply sourced and has dug into countless episodes involving Wall Street greed, corporate hubris, and government overreach in enterprise. Gasparino traces the origins of ESG and "stakeholder investing" and takes readers along on a ride as he shines a light on Fortune 500 companies that have suffered financially for caving to the silly and irresponsible demands of social justice activists and left-wing interests. This explosive, in-depth investigation into the seminal players, institutions, and forces of the markets shows that, for the sake of global stability, we must immediately pry the clenched fists of radical activists off the levers of the economy"-- show lessTags
Member Reviews
Loosely written brief history of corporate wokeness. Covers a lot of the usuals, e.g., the Budweiser fiasco, the Target boycott, the travails of Disney (which at this date has lost its special economic status in Florida, I believe). Ends with the purchase of Twitter, but without any interesting conclusions. Concludes, correctly, that people voted for Trump because they hated Democrat policies and being talked down to by Democrat politicians and their minions, not that much out of a fondness for Trump.
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Author Information
8 Works 324 Members
Charles Gasparino is a senior correspondent for Fox Business Network, a columnist for the Daily Beast and the New York Post, and a freelance writer for Forbes and other publications. Previously, he was the on-air editor for CNBC and wrote for Newsweek and the Wall Street Journal. He is the author of Blood on the Street, which was listed by show more Barron's as one of the Best Business Books of 2005, and King of the Club, which Library Journal named one of the Best Business Books of 2007. show less
Classifications
- Genres
- Business, Nonfiction, General Nonfiction
- DDC/MDS
- 306.30973 — Society, government, & culture Social sciences, sociology & anthropology Social Behavior - Dating, Marriage, Divorce Economic institutions Biography And History North America
- LCC
- HD60.U5 G377 — Social sciences Industries. Land use. Labor Industries. Land use. Labor Social responsibility of business
- BISAC
Statistics
- Members
- 14
- Popularity
- 1,681,004
- Reviews
- 1
- Rating
- (4.50)
- Languages
- English
- Media
- Paper, Ebook
- ISBNs
- 3
