CHIP HEATH is the Thrive Foundation for Youth Professor of Organizational Behaviour at Stanford University's Graduate School of Business. Dan Heath is a consultant to the Aspen Institute. Together, they are the authors of the national bestseller Made to stick: Why Some Ideas Survive and Others Die. They write a regular column in Fast Company magazine, and have appeared on Today, NPR's Morning Edition, MSNBC, CNBC, and have been featured in Time, People and US News and World Report. (added from Random House)
Made to Stick: Why Some Ideas Survive and Others Die 3,950 copies, 82 reviews
Switch: How to Change Things When Change Is Hard 2,491 copies, 65 reviews
Decisive: How to Make Better Choices in Life and Work 748 copies, 13 reviews
The Power of Moments: Why Certain Experiences Have Extraordinary Impact 411 copies, 10 reviews
The Myth of the Garage and Other Minor Surprises 108 copies, 2 reviews
Making Numbers Count: The Art and Science of Communicating Numbers 42 copies, 2 reviews
Rumor Mills: The Social Impact of Rumor and Legend (Editor) 10 copies
The Curse of Knowledge 3 copies
Analysis of Paralysis 1 copy
The Hilton Effect 1 copy
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